Verify Ownership of your Website in Bing Webmaster | Digital Marketing

Verify Ownership of your Website in Microsoft Bing Webmaster Tools

To complete the addition of a new site to your account, you need to verify that you own the site by proving ownership. There are four methods of ownership verification. Click the option best suited to your site and follow the on-screen instructions:


Blogger is the product of google. Domain Name Server (DNS) is automatically verified for blogger websites. Hence, no additional verification is not needed.


Some websites which are designed by Content Management Platform(CMS) like WordPress, Wix, Squarespace, Shopify, etc,. requires Manual verification. so, you can verify the site Ownership in 3 different Methods.


  1. DNS auto verification: Bing Webmaster Tools supports Domain Connect standard to automatically detect the DNS provider and take over the CNAME insertion task. All you need to do is to login to your DNS account, when prompted, and CNAME will be automatically added to the DNS account. Please note that Domain Connect needs to be adopted by the DNS providers as well, so this verification option will only be visible for DNS providers who have adopted Domain Connect and partnered with Bing. On successful sign-in to the DNS provider site, your website will get verified in Bing Webmaster Tools within few seconds. In certain cases, it may take longer for DNS provider to send the site ownership signal to Bing Webmaster Tools service.


  2. XML File authentication: Click BingSiteAuth.xml to save the custom XML file, which contains your customized ownership verification code, to your computer, and then upload the file to the root directory of the Domain registered website. The file should look like (https://www.yourwebsite.com/BingSiteAuth.xml)



  3. Meta tag authentication: Copy the displayed "<meta>" tag with your custom ownership verification code to the clipboard. Then logIn to your backend of your websites and paste this code between the "<head>" section and save the changes.



  4. Add CNAME record to DNS: This option requires access to your domain hosting account. Inside that account you can edit the CNAME record and type the verification code (series of numbers and letters) we have provided you with. When complete, we can see this information and verify your ownership of the site.



  5. Done.